This beautifully simple and well crafted website by LW Creative allows you to purely focus on the content without being distracted by the design of the website. Through its use of stunning custom photography, consistency of colours, fonts and style throughout every page, it perfectly reflects the nature of Appletree Designs business of creating beautiful and elegant interior living spaces.

The use of the fonts have been well thought out on the design of this website. With its use of the serif font for the main headings creates a sense of luxury and trust, which is well complemented by the handwritten secondary heading font which gives a softer, personal feel. The paragraph text follows all the basic guidelines of good website design by having small bite sized pieces of content supported by a strong heading in each section which is very inviting to read.

Not only does this website look fantastic on desktop, it also looks just as good on mobile. The information flows well on both devices, and this is very much helped by how well the content between each section has been spaced. It gives the viewer nice visual breaks between written content but this also creates moments of visual navigation to know where you are on each page.