Digital Pop Up Shop
The one-stop-shop for boosting your business online
We've found in our experience...
hands-on workshop delivers more tangible results for businesses,
especially with a 'show', rather than 'tell' approach.
What's the concept?
A one stop shop for digital enablement
The idea here is that we utilise a vacant retail space in the Hamilton CBD to deliver a week long programme of digital and business upskilling classes.
Attendees will learn;
- Why websites are important in 2020 and beyond
- How to get started with ecommerce (selling online)
- How to make the most of their digital marketing
- How to build resilience and prepare for business change
- What business solutions/integrations are available - how to automate their cashflow
And much, much more.
Who is this for?
Businesses that know they need some advice
We're aiming this directly at business owners and key staff members of SME's.
- People who know that they need to be doing better with their digital presence but need assistance
- Those wanting to take their current activities to the next level to grow their business
- Anyone needing help to find digital solutions suited to their unique business/industry for streamlining their businesses.
How do we market this?
It's all about safety
We need to communicate that this is a safe space. No question is too silly etc. Being nervous to participate can be quite a hurdle to overcome, and a fear of being judged for not understanding or for having not done digital properly in the past would be a barrier to attendance.
A direct marketing approach is going to be the best. Tapping into our networks and databases will ensure that we're reaching the right people.
We're also confident that we will be able to generate some hype around the pop-up shop too.
What do we need from you?
This will only come together if we work together
Your knowledge.
As a leader in your field, your expertise would be great to have onboard. We also value your backing and contribution to help bring your knowledge to businesses in Hamilton and the wider region. We want these businesses to succeed and with your help, they can.
Your connections.
We would welcome the opportunity to utilise your networks to help us pull this together.
What happens now?
Collaborate, collaborate, collaborate
To get this off the ground, we're relying on you.
If we agree in principle, awesome! We'll pick this up and continue to meet with other key stakeholders and facilitators to really get this event supercharged!
The pop-up shop will be held at the Smart Space in the heart of the Hamilton city centre from 23 - 27 November 2020.
Sessions
Website
- Getting Started
- Content Essentials
- Blogging Essentials
- Design Principles
- How to do SEO (search engine optimisation for getting found in Google)
- Optimise your Website for success
Business
- Business transformation
- Planning for the unplannable
- Change management (principles and practices)
Marketing
- Digital Marketing
- Social Media
- Connecting on LinkedIn
- Digital strategy - Planning and Practice
- Demystifying Digital
Finance
- Cash Flow
- Invoicing
- Quoting
- Reporting
- Managing Expenses
Supported by:
