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      <title>Blog www.rocketspark.com</title>
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      <pubDate>Sat, 24 Oct 2026 00:29:56 +1300</pubDate>
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	         <title>What makes a good homepage design? 5 steps to an effective homepage</title>
	         <link>http://www.rocketspark.com/blog/post/197/What-makes-a-good-homepage-design5-steps-to-an-effective-homepage/</link>
	         	         <description>A good home page makes visitors want to know more and do something about it.The formula is simple. Catch people&#039;s attention with quality images. Tell people what you do with a large, punchy heading. Tell someone why they should choose you. Tell them what you want them to do next. A great home page will do all of these things in less than 10 seconds.The home page is often the first page on your website people see and if your home page isn&#039;t working well it&#039;s the only page people will see, because...</description>
	         <pubDate>Fri, 16 Oct 2026 00:00:00 +1300</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post197</guid>
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	         <title>AI website builders: what sits below the surface?</title>
	         <link>http://www.rocketspark.com/blog/post/829/ai-website-builders-what-sits-below-the-surface/</link>
	         	         <description>Your website is your business’s shopfront online. You should feel proud to show it off and know it’s built on a platform you can count on. With the important stuff taken care of behind the scenes, you can focus on what you do best.AI website builders can put a website together in minutes. But the pages your customers see are only the tip of the iceberg....</description>
	         <pubDate>Tue, 13 Oct 2026 11:25:02 +1300</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post829</guid>
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	         <title>Designer debrief: why Renee rebuilt an award-winning website and won again</title>
	         <link>http://www.rocketspark.com/blog/post/828/designer-debrief-why-renee-rebuilt-an-award-winning-website-and-won-again/</link>
	         	         <description>Designer Debrief is our behind-the-screen look at how Rocketspark designers build award-winning websites, and the choices that help a site win awards and do its job. This time the designer and the client are the same person. We sat down with Renee Davie from Quirk Studio, whose own studio website just picked up a Rocketspark Gold Design Award.There&#039;s a twist, too. The site she replaced was also an award winner. Renee’s previous website took out Rocketspark&#039;s Site of the Month back in 2022, in ...</description>
	         <pubDate>Tue, 22 Sep 2026 08:44:25 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post828</guid>
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	         <title>Your website doesn&amp;rsquo;t need more content. It needs more of you.</title>
	         <link>http://www.rocketspark.com/blog/post/827/your-website-needs-more-of-you/</link>
	         	         <description>I’ll start with a caveat: I’m still learning about this stuff.I work in marketing at Rocketspark, so I spend a lot of time around websites, search and the businesses and designers trying to make sense of how AI is changing both....</description>
	         <pubDate>Fri, 11 Sep 2026 11:41:53 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post827</guid>
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      	      <item>
	         <title>A morning of creative freedom in Wellington</title>
	         <link>http://www.rocketspark.com/blog/post/825/creative-freedom-brunch-wellington-recap/</link>
	         	         <description>Missed Creative Freedom Brunch Wellington? Here&#039;s how the day went, a couple of the lessons and why Auckland in October should be in your calendar....</description>
	         <pubDate>Mon, 24 Aug 2026 15:38:18 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post825</guid>
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	         <title>Designer debrief: from Olympic gold to a Gold Design Award, how Shaun built the Glassbox website</title>
	         <link>http://www.rocketspark.com/blog/post/824/designer-debrief-from-olympic-gold-to-a-gold-design-award-how-shaun-built-the-glassbox-website/</link>
	         	         <description>Most designers can&#039;t tell you what it feels like to stand on an Olympic podium. Shaun can. He won gold with the New Zealand men&#039;s eight  rowing at the Tokyo Olympics, and then, at 29, walked away from the sport that had shaped his life since he was 14.Four and a half years on, Shaun runs SK Digital, has built over 110 websites and has just picked up his first Rocketspark Gold Design Award for Glassbox, a full rebrand and website for a Hamilton software company that&#039;s taking on the world. That&#039;s ...</description>
	         <pubDate>Mon, 17 Aug 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post824</guid>
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	         <title>More bookings, more personality: how Harbrow Creations rebuilt the Whaggy Whiskers website</title>
	         <link>http://www.rocketspark.com/blog/post/822/website-redesign-case-study-whaggy-whiskers/</link>
	         	         <description>Amanda from Harbrow Creations caught our eye on LinkedIn, where she&#039;d written her own case study on her redesign of the Whaggy Whiskers website. It walks through what the new site actually does for the business: more online bookings, fewer phone calls, less admin for a busy team....</description>
	         <pubDate>Mon, 20 Jul 2026 14:55:53 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post822</guid>
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	         <title>Why Rocketspark is a strong choice for .nz domain</title>
	         <link>http://www.rocketspark.com/blog/post/821/nz-domain-provider/</link>
	         	         <description>You&#039;ve landed on a business name. The next thing you&#039;ll want is the .nz address to match, ideally before someone else grabs it. That domain becomes the place people find you online, the foundation for your website and usually the start of your business email too.For a lot of New Zealand businesses, .nz is the natural pick. It tells customers you&#039;re local, you&#039;re relevant to them and you&#039;re serious about being here for the long run.Registering and managing that domain with Rocketspark is simple a...</description>
	         <pubDate>Fri, 03 Jul 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post821</guid>
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	         <title>Designer Debrief: How Katrina Wilson gave Faulkner Construction a website as bold as their branding</title>
	         <link>http://www.rocketspark.com/blog/post/819/designer-debrief-how-katrina-wilson-gave-faulkner-construction-a-website-as-bold-as-their-branding/</link>
	         	         <description>Designer Debrief is our behind-the-screen look at how Rocketspark designers build award-winning websites. Not just the finished pixels, but the choices that help a site win awards and do its job....</description>
	         <pubDate>Tue, 16 Jun 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post819</guid>
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	         <title>Does SEO Still Matter Now That AI Search Is Here?</title>
	         <link>http://www.rocketspark.com/blog/post/816/seo-for-small-business-nz/</link>
	         	         <description>You&#039;ve probably been noticing more and more AI-generated answers at the top of Google search lately. They pull together information from across the web before you even see a list of websites.Maybe you&#039;ve also been hearing words like &quot;AI Overviews&quot;, &quot;AEO&quot;, &quot;AIO&quot; or &quot;GEO&quot;, and wondering if you need to rethink your whole approach to getting your business found online.Fortunately, SEO for small business in NZ still matters, and the techniques haven&#039;t fundamentally changed.Google published its own gu...</description>
	         <pubDate>Wed, 03 Jun 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.rocketspark.com/blog/#post816</guid>
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